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  • When enterprises seek to expand their business scale and increase the proportion of online product sales, they can utilize technology voucher funding for digital transformation and establish their own online sales platforms. Here are two examples of using technology vouchers to establish online sales platforms:
     
    1. Small Business Case:
      A small enterprise wanted to launch the online sales of its food products. The company applied for the TVP Technology Voucher Program and chose a technology voucher supplier to assist in building an online sales platform. The supplier helped the enterprise create a website where customers could browse product information, place orders, and make online payments. In addition, the supplier provided training and support to help the business manage orders and inventory, and to carry out online promotion and marketing activities. With the funding from the TVP Technology Voucher Program, the enterprise successfully established its online sales platform, increasing its visibility and sales volume.

    2. Medium-sized Business Case:
      A medium-sized enterprise wanted to expand its sales operations in overseas markets and set up an online sales platform. The company applied for the TVP Technology Voucher Program and hired a technology voucher consulting firm to assist in establishing and operating the online sales platform. The consulting firm helped the enterprise choose a suitable e-commerce platform, design and develop a website and mobile application, and provide payment methods in multiple languages and currencies. Additionally, the consulting firm assisted in conducting international SEO and online marketing activities to increase its visibility and sales volume in overseas markets. With the funding from the TVP Technology Voucher Program, the enterprise successfully established its online sales platform, enhancing its global competitiveness and sustainability.

Digital Transformation

Digital transformation not only helps enterprises launch online sales but also aids them in developing and implementing more effective digital marketing strategies. Here are two examples of utilizing technology vouchers to implement digital marketing strategies:
    1. Small Business Case: A small enterprise wanted to promote its new products online to increase brand awareness and sales. The company applied for the TVP Technology Voucher Program and chose a digital marketing consultancy to help implement its digital marketing strategy. The consultancy assisted the enterprise in developing a digital marketing plan, including strategies like social media marketing, online advertising, and search engine optimization. The consultants also helped develop a website where customers could browse product information, leave reviews, place orders, and make online payments. With the support of the TVP Technology Voucher Program, the enterprise successfully implemented its digital marketing strategy, enhancing product visibility and sales.
    2. Medium-sized Business Case: A medium-sized enterprise aimed to expand its sales in the youth market and increase its brand exposure on social media. The company applied for the TVP Technology Voucher Program and hired a digital marketing consultancy. The consultancy helped the business conduct social media marketing campaigns, including developing a website, creating social media content, and organizing online events and competitions. The consultancy also assisted in data analysis and strategy refinement to improve marketing effectiveness and sales. Through the funding from the TVP Technology Voucher Program, the enterprise successfully implemented its digital marketing strategy, increasing brand exposure and recognition in the youth market.

SEO Search Engine Optimization

Search Engine Optimization (SEO) is a crucial aspect of online promotion and marketing for businesses, helping to improve their ranking on search engines and attract more potential customers. Here are two examples of utilizing technology vouchers for website SEO optimization:
  1. SME Seeking Enhanced Search Engine Rankings: A medium-sized enterprise aimed to boost its search engine rankings to attract more potential customers and increase website traffic. The company applied for the TVP Technology Voucher Program and hired a web SEO consultancy firm for assistance. The consultancy conducted keyword research and optimization, enhanced the website’s page titles, content, and structure, and improved the quality and search engine friendliness of the site. The firm also helped in building external links to increase the website’s authority and credibility. With the support of the TVP Technology Voucher Program, the enterprise successfully improved its search engine ranking, attracting more potential customers and increasing website traffic.
  2. Startup Focused on Target Market SEO: A startup enterprise wanted to enhance its search engine rankings in a specific target market to attract more potential customers and elevate brand awareness. The company applied for the TVP Technology Voucher Program and employed a web SEO consultancy firm. The firm assisted in conducting keyword research and optimization tailored to the target market, optimizing the website’s page titles, content, and structure, and localizing the website to improve its search engine ranking in the target market. The consultancy also aided in social media marketing efforts to draw more potential customers and boost brand recognition. Through the funding of the TVP Technology Voucher Program, the startup successfully enhanced its search engine rankings in the specified target market.

POS and Inventory Management

Point of Sale (POS) and inventory management systems are essential business systems for modern enterprises, enhancing sales and management efficiency. Here are two examples of utilizing technology vouchers for upgrading POS and inventory management systems:

  1. SME Retailer Enhancing Sales and Warehouse Management:
    A medium-sized retailer sought to improve its sales efficiency and warehouse management. The retailer applied for the TVP Technology Voucher Program and hired a software development company to upgrade its POS and inventory management system. The software company designed an integrated POS and inventory management system that facilitated unified inventory management and sales control, thus improving the retailer’s sales and management efficiency. With the support of the TVP Technology Voucher Program, the retailer successfully upgraded its POS and inventory management system, enhancing its competitiveness and market share.
  2. Medium-sized Manufacturer Upgrading Warehouse Management System:
    A medium-sized manufacturer wanted to upgrade its warehouse management system to enhance inventory management and logistics efficiency. The manufacturer applied for the TVP Technology Voucher Program and engaged a professional logistics software development company for assistance. The software company developed an efficient warehouse management system that integrated inventory management and logistics, improving the manufacturer’s logistics efficiency and management. With the funding from the TVP Technology Voucher Program, the manufacturer successfully upgraded its warehouse management system, boosting its competitiveness and market share.。

Data Analysis

Data analysis is a crucial aspect of digital transformation for businesses, helping to understand customer behavior and market trends to develop more effective marketing strategies and product development plans. Here are two examples of utilizing technology vouchers for data analysis:

  1. Medium-Sized Enterprise Understanding Customer Web Behavior:
    A medium-sized business wanted to understand its customers’ behavior on its website to optimize design and content, enhancing customer experience and sales. The company applied for the TVP Technology Voucher Program and hired a data analytics consultancy firm. The consultancy installed website analytics tools, collected, and analyzed data such as visit frequency, page traffic, time spent on pages, bounce rates, etc. They also assisted the company in conducting A/B testing to optimize the website’s design and content. With the funding from the TVP Technology Voucher Program, the enterprise successfully understood customer behavior on its website, leading to optimized design and content, improved customer experience, and increased sales.
  2. Startup Analyzing Market Trends and Competition:
    A startup enterprise sought to understand market trends and competitive dynamics to develop more effective product and marketing strategies. The company applied for the TVP Technology Voucher Program and hired a data analytics consultancy firm. The consultancy helped gather and analyze data on the market and competition, including product features, pricing, brand reputation, market share, consumer feedback, etc. They also conducted market research and analysis to gain deeper insights into consumer needs and behavior. With the support of the TVP Technology Voucher Program, the startup successfully understood market trends and competition, leading to the development of more effective product and marketing strategies.
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VR and AR

Virtual Reality (VR) and Augmented Reality (AR) technologies are among the hottest applications in modern technology and can be used in multiple industries, such as e-commerce, tourism, healthcare, and more. Here are two examples of utilizing technology vouchers for upgrading VR and AR technologies:

  1. Travel Agency Enhancing Customer Experience with VR:
    A travel agency wanted to offer a better customer experience and attract more tourists. The agency applied for the TVP Technology Voucher Program and collaborated with a professional VR company to provide tourists with a novel travel experience. Through VR technology, tourists could experience new travel destinations beyond the real environment, such as using VR headsets at home to explore tourist attractions, providing more time and options for travel experiences. With the funding from the TVP Technology Voucher Program, the travel agency successfully upgraded its VR technology, improved customer experience, and attracted more tourists.
  2. Real Estate Company Boosting Marketing Efficiency with AR:
    A real estate company sought to improve its marketing efficiency and boost property sales. The company applied for the TVP Technology Voucher Program and worked with a professional AR company to upgrade its real estate marketing plan. With AR technology, the company could display virtual houses on-site during physical inspections, allowing customers to better understand the property’s design, decoration, layout, and preview home furnishings and decor effects directly. With the support of the TVP Technology Voucher Program, the real estate company successfully upgraded its AR technology, enhanced marketing efficiency and customer experience, and facilitated property sales.

Logistics Management System

Upgrading logistics management systems with technology vouchers can help enterprises enhance logistics efficiency, reduce costs, and minimize manual operational errors. Here are two examples of utilizing technology vouchers for upgrading logistics management systems:
  1. Food Wholesale Company Streamlining Logistics: A food wholesale company faced a cumbersome logistics process requiring multiple manual inventories and management. The company applied for the TVP Technology Voucher Program and collaborated with a professional logistics management system provider to upgrade its system. With the new logistics management system, the company could monitor its inventory status in real-time, ensuring the accuracy and immediacy of stock and product management. It also enhanced logistics efficiency and reduced manual errors and losses. With the support from the TVP Technology Voucher Program, the company successfully upgraded its logistics management system, lowering logistics costs, enhancing efficiency, and boosting competitiveness.
  2. Electronic Products Wholesale Company Managing Complex Logistics: An electronic products wholesale company, dealing with a large volume of orders and deliveries, faced complex logistics management challenges. The company applied for the TVP Technology Voucher Program and worked with a professional logistics management system supplier to upgrade its system. The new logistics management system enabled real-time tracking of the logistics process and management and control of inventory and orders, thereby improving efficiency and accuracy. Additionally, the system featured intelligent route planning, freight tracking, and transportation cost analysis, helping the company better control its logistics processes. With funding from the TVP Technology Voucher Program, the company successfully upgraded its logistics management system, reducing logistics costs, increasing efficiency, speeding up delivery, and thus enhancing its competitiveness.

Artificial Intelligence (AI) and Machine Learning (ML)

The development and application of Artificial Intelligence (AI) and Machine Learning (ML) technologies with technology vouchers can aid businesses in better data analysis, trend prediction, product quality, and efficiency enhancement. Here are two examples of utilizing technology vouchers for AI and ML technology development and application:
  1. E-commerce Company Improving Order Processing with AI: An e-commerce company, dealing with a large volume of orders and customer information, faced inefficiencies with traditional manual processing. The company applied for the TVP Technology Voucher Program and collaborated with a professional AI technology provider to develop an AI-based order processing and customer service system. This system enabled real-time analysis of orders and customer information, predicting customer needs, enhancing order processing efficiency, and providing more accurate recommendations and personalized services. With funding from the TVP Technology Voucher Program, the company successfully developed an AI-based order processing and customer service system, thereby improving business efficiency and customer satisfaction, and enhancing competitiveness.
  2. Manufacturing Company Addressing Quality Issues with ML: A manufacturing company faced challenges in managing quality issues on the production line with traditional quality management methods. The company applied for the TVP Technology Voucher Program and worked with a professional machine learning technology provider to develop an intelligent quality management system based on ML. This system enabled real-time monitoring of quality issues on the production line, analyzing the causes of these issues, predicting potential quality problems, and optimizing the production process to enhance efficiency and product quality. With support from the TVP Technology Voucher Program, the company successfully developed an ML-based intelligent quality management system, thereby improving business efficiency and product quality.

CRM System

Upgrading Customer Relationship Management (CRM) systems with technology vouchers can help businesses enhance customer management efficiency, reduce costs, and minimize manual errors. Here are two examples of utilizing technology vouchers for CRM system upgrades:
  1. Medium-Sized Food & Beverage Enterprise Improving Customer Relations: A medium-sized food and beverage enterprise needed to enhance its customer relationship management to improve customer experience and boost sales. The business applied for the TVP Technology Voucher Program and collaborated with a professional software development company to develop a CRM system. This system enabled the collection and management of customer orders and consumption records, provided more precise marketing strategies through data analysis, and offered services like customer coupons and online ordering, enhancing customer experience and satisfaction.
  2. Large Retail Enterprise Integrating CRM Across Sales Channels: A large retail enterprise needed to improve its customer relationship management to enhance customer experience and boost sales. The company applied for the TVP Technology Voucher Program and worked with a professional software development company to develop a CRM system. This system integrated data across various sales channels, including physical stores, online stores, and mobile apps, provided more accurate marketing strategies through data analysis, and offered services like customer coupons and online orders. It also featured online customer service to resolve customer issues, thereby improving customer loyalty and satisfaction. The integration of these features not only improved the overall customer experience but also streamlined the business’s internal processes.
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